TOGETHER FOR THE SECOND TIME

 

UBI Banca is a banking group started by our established client, BPU when it merged with other banks. Faced with the second rebranding of the group after a very short time had passed was a very intense challenge. The project, which involved brand architecture, retail design and brand guidelines, was an extremely important step in consolidating the partnership between the bank and our agency.

 

REBRANDING AND NEW BRAND ARCHITECTURE

 

UBI_OldArchitecture_1200X801UBI_NewArchitecture_1200X801UBI_marchio_1200X801UBI_Simbolo_1200X801UBI_GDL02_1200X801UBI_GDL01_1200X801UBI_Insegna2_1200X801UBI_Insegna_1200X801UBI_Reetail_Moscova_1200X801UBI_retail_BG_1200X801UBI_Brochure02_1200X801UBI_brochure01_1200X801ubi_brochure_int_chiusaubi_brochure_intcard_holder_01_1024x684_01ubi cardubi_card_hybrid_1024x684