ONE DISTINCT AND INTERNATIONAL STYLE
The international group is a leader in the electricity sector and produces high-quality systems design and digital solutions for Legrand and Bticino brands. The company felt the need to simplify and adapt itself to the global market with the brands Legrand and Bticino. Studying the new style of communications involved every aspect imaginable; from font style to image selection, from choosing colours, textures and format to production of the digital guidelines, manuals and video tutorials. the result was a new communications style on an international level, showcasing the strong and consolidated identities of the two brands.
REBRANDING, DIGITAL GUIDELINES AND VIDEO